Development of Agricultural Products E-commerce Under Background of Rural Revitalization

Since the 19th national congress of the communist party of China（CPC）puts forward implementation of the rural revitalization strategy，the strategy for rural revitalization has been launched in an orderly manner.Horinger county was rated as the national comprehensive demonstration county of rural e-commerce by the ministry of commerce and the ministry of finance.E-commerce has became an important starting point for its rural revitalization，significantly reducing transaction cost of agricultural products，improving trade efficiency and enhancing market competitiveness of local agricultural products.Current situation of agricultural e-commerce in Horinger county was surnmarized，development scale，operation mode，logistics and main problems of agricultural e-commerce in Helinger county were analyzed，and countermeasures to promote faster and better development of agricultural e-commerce in Horinger county were put fornard.