中国农业机械化科学研究院集团有限公司 主管

北京卓众出版有限公司 主办

网络环境下新型农产品营销模式构建

Construction of New Agricultural Products Marketing Model under Network Environment

  • 摘要: 农产品销售渠道不畅是长期以来影响我国农产品市场可持续发展的重要因素之一。就当前我国农产品营销模式存在的突出问题进行了分析,详细探讨了充分利用先进互联网技术拓宽农产品销售渠道的途径,希望能够有效促进我国农业经济的健康、稳定增长。

     

    Abstract: Poor distribution channels of agricultural products is one of the important factors that have long affected sustainable development of China' s agricultural products market.Prominent problems existing in current agricultural products marketing mode in China were analyzed,ways to make full use of advanced internet technology to expand marketing channels of agricultural products were discussed in detail,aiming to effectively promote healthy and stable growth of China' s agricultural economy.

     

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